VRT Online Radio

This project started with VRT’s Innovation Lab asking us to join the conversation about online radio. To optimise and innovate the existing experience, an ambitious proof of concept needed to be conceptualised, designed and developed. The goal was to inspire and stimulate VRT to work out a creative, strategic roadmap for the future of online radio.

Together with VRT Digital Media and its stakeholders we evolved towards agile product management and outlined the future roadmap. With a responsive HTML5 website, we gave birth to the next step in online radio.